Final Project: CTE Promotional Poster
Posts
Helvetica "The Movie" Assignment 1. Where does Helvetica originate from? What country? - Switzerland 2. What does the name Helvetica mean in English? - It's the Latin name for 'The Switz Typeface' 3. What year was Helvetica created, who created it? - 1957, by Eduard Hoffmann and Max Miedinger. 4. What is the design style that Helvetica brought to popularity worldwide? - Switz design 5. Name 3 qualities of Helvetica. - 1) Neutral. 2) Can be used in many different ways. 3) Machined. 4) Rational. 6. Which screen font did Matthew Carter design? - Verdana 7. What is the cloned version of Helvetica called? - Arial 8. Is David Carson a trained designer? How does it affect his approach? - He isn't a trained designer, he was and still is just experimenting; he didn't know technical terms and ways and that allowed him a bit ...
Logo Design Evolution Assignment History of the Google Logo By: Delilah Eryavec The first Google logo made was created and used in 1997 but has since been changed and modified a total of seven times, the most recent being released on September 1st, 2015, and is still in use at the moment. Each is still recognizable and relatively similar to the last but, the logo we see today is still drastically different from the original design. Along with the logo itself the ‘Google Doodle’ that appears on the Google homepage celebrating people, holiday’s, events, etc., and the Google icon (or favicon) has also developed and changed. This is the original logo from 1997. The logo from 1998-1999, the icon from 2009. And the logo from 2015-present, and the icon from 2015-present. The exclamation point added onto the logo in 1999 was short lived, being taken from the logo in the next design in the same year. But, the color juggling experiment seemed to st...
Color Theory Writing Assignment 1. What are the three primary colors? -Red, green, blue 2. How are secondary colors created? Cite an example. -Secondary colors are made by mixing two primary colors Example: Mixing red and green makes yellow; a secondary color 3. How are tertiary colors created? Cite an example. -When a certain amount of a primary and secondary color are mixed. Example: Purple and red makes magenta; a tertiary color 4. What is the difference between subtractive and additive color models? -Subtractive color models are CMY ( Cyan, magenta, and yellow), it begins with white and ends with black. Additive color models are RGB (Red, blue, green), all the colors combined make white because as color is added the model gets lighter. 5. How can color affect our perception? -Color can affect how we think things taste, because the color could contrast our expectations and perceive it tasting di...
NOTES: Delilah Eryavec 3/1/17 Notes: Design & Typography [Think about your audience/client and what they're looking for] -Legibility: Choose classical time-tested typefaces (font), use for optimum legibility Use these before going "whacky" Ex: Times New Roman, Helvetica, -Serif vs Sans Serif: Serif reads best at smaller sizes, can be complimentary Serif (Has the ending terminals that make it easy to read even for a small font) Serif Font (Has smooth edges and endings throughout, making it hard to read if it's small; use for headlines) -Font Variance: Too many different fonts confuse the reader and distracts the eye. Too many different fonts spoil the design; particularly if they're not complementary [Fonts that are too similar will cause ambiguity] -Readability: Use upper and lower case letters for optimum clarity All caps are the equivalent to yelling and anger; Use for ...
NOTES: Delilah Eryavec 2/23/17 Color Theory · Color Theory: [Primary, Secondary, and Tertiary] -Visual Color Spectrum: ROYGBIV (Red, Orange, Yellow, Green, Blue, Indigo, Violet) {^Color spectrum in a rainbow} · Primary Colors: Two Standard Primary Colors: Pigment generated + Light generated ^One model for each -Subtractive Color: Pigment generated -Primary Color: Light generated · Secondary and Tertiary: -Secondary: Mixing primary colors creates other colors ex: blue + yellow = green, blue + red = violet -Tertiary: A secondary color wheel can expand to tertiary and beyond (Dark color recedes, light color advances) < Not ideal · Color Mixing: -RGB: Red, Green, Blue; light generated model -RGY: Red, Green, Yellow; pigment-generated model -CMYK: Cyan, Magenta, Yel...
NOTES : Delilah Eryavec 2/15/17 Principles + Elements What is graphic design? -Design elements are the basic units of visual image -A message you want to communicate can be made with visual communication. I.e., graphic design. -Graphic design is apart of every day life. (posters, billboards, gum wrappers) -Uses image and typography. Design Elements: -Space: (Sense of depth, Positive + Neg. Space) -Line: (Basic element; you can vary line style, very strong design element) -Color: (To invoke a certain style; look at color pallet. Color invokes emotion) -Shape: (Certain shapes can invoke emotion; nostalgia. Shapes should interact) -Texture: (Texture is difficult to achieve, adds life, adds depth and visual interest) -Value: (Shading, takes 2D to 3D, r...
NOTES: Delilah Eryavec Period 2, Graphic Design 1 1/25/17 Notes: ‘Vector vs. Bitmap’ · Vector: Is made by math, and can be blown up very large and still look smooth and created a smoother effect. Ex. Word documents and letters, when you enlarge the words, it’d still look smooth. · Bitmap: Made up from pixels. Bezier Curve: Lines made up of data that can be enlarged and still look crisp. You can add more numbers to make it a larger scale. To make it three dimensional, you add another curve. (NURBS: Non-Rational, Universal, Rational, B, Spines) --Raster (Bitmap, or pixels): A raster is an image or images that is created with pixels. It is usually applied to a photo or video. Is can be in different digital formats like jpg, gif, png, psd, tiff, mpg, mov, wmv, mp4. Raster features : · Image file format standard for photography and video....